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International Expansion: Abstracta Lands in Brazil

We launched Abstracta Brazil to support the country’s financial sector as it tackles its most critical technological challenges, combining a local team with global expertise and proven solutions.

International Expansion: Abstracta Lands in Brazil

After nearly two decades of building solutions for banks, fintechs, and companies leading the way in technology and digital transformation, we decided to take a key step in our evolution as a global company

We launched Abstracta Brazil with a local presence, a dedicated structure, and a clear vision: to support the country’s financial organizations as they address their most critical technological challenges.

“This expansion makes us a more global, diverse company, and better prepared to face the challenges ahead,” said Fabián Baptista, cofounder of Abstracta and Country Manager of Abstracta Brazil.

“It’s also an opportunity to learn from the local culture, its innovation processes, its approach to AI governance, and the ways it leads technological transformation,” he emphasized.

Why Brazil

Brazil is the largest financial market in Latin America and also one of the most forward-looking, diverse, and demanding ecosystems in the world,” Fabián noted.

Many innovative organizations—such as Itaú Unibanco, Santander, and Akua—already trust Abstracta through their global operations.

This expansion deepens those relationships and places us closer to our clients, with greater responsiveness in a country with strong growth potential, where traction already exists, and there’s a clear need for solutions like the ones we provide.

What Problems We Aim to Solve

  • Bugs reaching production: incidents that impact operations and the user experience.
  • Slow delivery: release cycles that fail to keep pace with business needs.
  • Quality risks in legacy system modernization: technical gaps that slow down transformation.
  • AI adoption without a clear strategy: increased risk, lack of traceability, and limited scalability.

“The main business challenges facing financial institutions in Brazil call for a combination of business and technology expertise—challenges we’ve been working with for nearly 20 years,” emphasized Fabián Baptista

To dive deeper into the key drivers behind Abstracta’s expansion, we recommend reading this interview with Fabián published by Forbes Uruguay.

Ultimately, our value proposition focuses on addressing these challenges through a proven model: technology, expert guidance, and measurable results across all areas.

How We Came to Brazil

This launch didn’t start from scratch. Today, we already have:

  • Global clients with local operations, such as Itaú Unibanco, Santander, Akua, and Burger King.
  • Five active clients in Brazil using our testing suite for GeneXus.
  • Active participation as a corporate member of Cubo Itaú, the country’s most influential innovation hub.
  • A local team led by Fabián Baptista as Country Manager and Rafael Alberti as Chief Growth Officer in Brazil, with solid experience in banking and AI adoption.
  • Partnerships with global vendors with a strong presence in Brazil, including Tricentis, mabl, Perforce, and Datadog.

Who Our Clients Are

We focus on organizations in the financial sector with significant IT investment, high expectations, and teams undergoing transformation:

  • Banks, credit unions, fintechs, payment platforms, brokerage firms, and other financial institutions.
  • Companies with more than 300 employees and USD 50 million in annual revenue.
  • Teams led by CTOs, CIOs, VPs of Engineering, and leaders across data, channels, HR, or IT.
  • Cloud-based infrastructure, with mobile and web applications and complex environments.
  • A culture focused on innovation, customer experience, and digital transformation.

What We Aim to Build

Our presence at Cubo Itaú, the country’s most influential innovation network, marks a milestone in our positioning within the Brazilian ecosystem.

Cubo connects us with a privileged innovation ecosystem and positions us as relevant players in the market. It enables us to create opportunities, strengthen our reputation, and deepen key relationships with local companies and investors.

In 2026, we will focus on three key goals:

  1. Connecting with new business opportunities in the financial sector.
  2. Strengthening Abstracta’s visibility as a relevant player in quality engineering.
  3. Consolidating our identity as an innovative, responsible company with real impact.

Working alongside Cubo, Abstracta Brazil reinforces our presence in the region, enables us to scale solutions with impact, and brings us even closer to our clients.

About Abstracta


With nearly 2 decades of experience and a global presence, Abstracta is a technology company that helps organizations deliver high-quality software faster by combining AI-powered quality engineering with deep human expertise.

We believe that actively bonding ties propels us further and helps us enhance our clients’ software. That’s why we’ve built robust partnerships with industry leaders, Microsoft, Datadog, Tricentis, Perforce BlazeMeter, Saucelabs, and PractiTest, to provide the latest in cutting-edge technology. 

If you’re looking for a partner in financial software development, we invite you to explore our solutions and case studies

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